TikTok plans to expand into gaming. The reason is that the latest report indicates that TikTok is currently testing the game’s features in Vietnam.
Who doesn’t know TikTok these days? It is a very popular video-based social media platform worldwide with over 1 billion monthly active users.
ByteDance, which is owned by the Chinese conglomerate, now appears to be preparing to flap its wings in the gaming realm. Also, as quoted on the Reuters site, they recently started testing the game’s features in Vietnam.
With 70% of the population tech-savvy and the population aged 35 and over, Vietnam is considered a very promising market for TikTok games. Because of this, TikTok decided to test the game’s features in Vietnam.
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On the other hand, what will TikTok get when it brings the game to its platform? Therefore, the strategy of getting and displaying games on the platform is meant to help increase ad revenue and the time people spend on TikTok.
Games on TikTok are likely to display ads, with revenue shared between ByteDance and game developers.
It will also mark ByteDance’s attempt to establish itself as a major competitor in the game. They had previously acquired Shanghai-based game studio Moonton Technology, putting them in “direct competition” with Tencent (China’s largest game company).
How far has this process advanced? A TikTok representative said the company has been testing HTML5 games, a common form of mini-games, in its apps in collaboration with third-party developers and game studios like Zynga Inc.
Unfortunately, when interviewed by Reuters, the person declined to comment on TikTok’s future plans in Vietnam or its broader gaming ambitions.
“We are always looking for ways to enrich our platform and regularly test new features and integrations that bring value to our community,” said a TikTok representative.
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At the moment, it’s unclear what TikTok’s plans are for its future feature games. TikTok has also not released an official statement on when the feature will launch in Vietnam or other countries in the Southeast Asian region (including Indonesia).
But what is clear now is that there are other countries that can play on TikTok. He talks like the United States. Although there are only a few games, at least TikTok users in the United States can “have fun”. Some of the games you can enjoy are Zynga’s Disco Loco 3D and Garden of Good.
Another country that can already play games on TikTok is China (albeit through the Chinese version of Douyin, also known as TikTok). In fact, they can enjoy this access since 2019.
Interestingly, we just have to see the development of the features of this game in the future and hopefully it will be released soon in Indonesia. Hahaha.
The post-test version of the TikTok game features in Vietnam. Wow, can you play games on TikTok Dong? first appeared on PortalDemisterios.com.